Clanging

In psychology and psychiatry, clanging or clang association refers to a mode of speech and logical association to two or more words primarily based upon word sounds when no logical association between the words exists. For example, rhyming or alliteration may lead to the appearance of logical connections where none in fact exists. This, just one manifestation amongst a more general spectrum of thought disorders, is associated with the irregular thinking apparent in psychotic mental illnesses (e.g. schizophrenia).